Last Updated on July 17, 2021
This Policy is legally binding. We reserve the right to update and change this Policy and will make our best effort to update the date “Last Updated” above each time we make changes. You can review our most recent changes by visiting this page. By continuing to use our Site, you waive specific notice of, and accept all changes to our Policy made from time to time. We encourage you to return to this page each time you access our Site or engage with us on social media, to ensure you have read our most recent Policy.
INFORMATION WE COLLECT
We collect certain types of information from you when you visit our Site, access our Services, subscribe to our newsletter, fill out a form, download resources, make purchases, take a survey, or interact with us on social media. By accepting this Policy, you are specifically consenting to (i) our collection of information as described below; (ii) our use of the information collected (iii) the processing of this information; and (iv) our sharing of data with third-party processors as needed to run our business.
Here are some examples of the data we collect. However, this may not be a complete list of information we collect:
Personally identifying information such as your name, billing and/or shipping address, telephone numbers, email addresses, and other demographic information, such as your age and gender.
User Account Information
In order to purchase or access certain Services, we may require you to create a user account and provide your name and/or email address and create a unique password. We collect data from our user accounts regarding products purchased in order to personalize your experience, track your use and for other legitimate business reasons. For your security, we do not have access or knowledge of your password and it is your sole responsibility to keep the password confidential and not share your account details with any other people, including us.
Computer, Browser and Mobile Information
Computer and connection information such as statistics on your page views, traffic to and from the Site, your unique resource locator (“URL”), advertisement data, your internet protocol (“IP”) address, your browsing history, and your Site log information. If you access our Site via your mobile phone, we may collect information about your device such as but not limited to, the model, manufacturer, device identification and your location information.
Social Media Information
Information from any social media networking platforms and applications (“apps”) including, but not limited to, Instagram, Facebook, LinkedIn, YouTube, Pinterest, Twitter, Snapchat and TikTok, which may include your name, username on any of these platforms, location, email, age, gender, profile picture and any other public information you have included on any of your social media profiles. If you want to limit this data, you should review the policies and security settings of each social media service respectively.
From time to time, you may voluntarily give us other information in order to complete a form, enter a contest or giveaway or to participate in a survey.
We will not request sensitive information from you at any time. Please do not submit any sensitive data to us, whether via public postings, email correspondence with us, or any other method, including your social security number, health data, genetic data, or information related to your ethnic origin, religious beliefs, or criminal history. If you do send us this information, then by doing so you are consenting to our use, storage, and processing of this information in accordance with this Policy.
HOW WE COLLECT YOUR INFORMATION
Information You Voluntarily Provide
We collect information you voluntarily and manually provide when you use our Site, such as when you purchase or access Services or certain content on our Site, sign up for our newsletter, submit a form, send us questions, or interact with us through this Site or on social media. Some of the information you manually provide may be personal information, such as your name or email address.
Information from Your Website Browser or Mobile Device
We collect information that is sent to us automatically from your website browser or mobile device, such as your IP address, the name of your operating system, the name and version of your browser, date and time of your visit, page(s) you visit and length of time you spent on each page. The information we receive may depend on your browser or device settings. Information received from your website browser and mobile device typically is not, in and of itself, personally identifiable. However, we may combine it with other information in an attempt to identify you, or we may combine it with information that does identify you.
We collect information when you visit our Site and through our email communications, by using cookies, pixels, website beacons, tags, and other tracking technologies to collect information about your engagement, as well as your browsing and purchasing behaviour. These tracking technologies include:
USE AND DISCLOSURE OF YOUR INFORMATION
Use of Information
Generally, the purpose of collecting your information through this Site is to:
Retention of Information
We generally retain your information only as long as is reasonably necessary to provide you with the Services, comply with our legal obligations or until you request that we delete your information. Any information we no longer need will be permanently deleted.
Processing Your Information
Generally, we do not process or hold your information but instead we use third-party processors to process your data. In order to carry out our business, it is necessary for us to transmit certain information to third-parties. For instance, when you purchase a Service from our Site, your payment information may be collected by a third party, such as but not limited to, Stripe and PayPal.
In some instances, however, we may process your information internally. When you agree to be bound by our Policy, you consent to our processing of your information for such purposes to carry out our business interests.
Disclosure of Your Information
We will not sell your information to any third-party. We may share your information with third-parties from time to time in certain situations and in order to carry out the following business operations:
OPTIONAL Third-Party Apps
The following is a list of Third-Party Applications we currently use on our Site and in delivering our Services:
We confirm the above list may not be exhaustive, and we reserve the right to add, change, or stop using any Third-Party Applications at any time, without notice.
While our company is a Canadian company, our Site is hosted with servers located primarily in the United States]. Accordingly, we may transmit your information outside of the province and/or country where you live and transferred data may be subject to the laws of those countries. If you reside in the European Union (“EU”), your information will be transferred internationally to those servers. We have taken all reasonable measures to ensure that we use website hosting servers and third-party processors located in Canada and the United States which have put in place appropriate safeguards to protect data once it is transferred to that country, however we make no guarantees. It is your responsibility to review all third-party applications’ terms and policies, and to review website policies that you may be redirected to when using our Site.
We respect your rights to your personal information and data. You have the right to access, correct, request restriction or deletion of your information, or request how we use your personal information and data collected, as required by applicable law. Upon receipt of any request relating to your privacy, we reserve the right to request that you first provide us with evidence of your identity before we take any action.
After verification of identity, you have the right to:
If you wish to have any third-parties, including those to whom we’ve transmitted your information, delete your information, you will need to contact those third-parties directly to do so. Upon request, we will provide a list of all third parties to whom we have transmitted your information.
Data Protection Plan
We take steps to protect your data, however we provide no guarantee that your data is secure.
We take all reasonable precautions to protect your information. When you submit information through our Site, your information is protected both online and offline. Wherever we collect information, that information is encrypted and transmitted to us by secure servers. We have included common indications of such secured features when appropriate, such as but not limited to a closed lock icon in your website browser. While we use encryption to protect sensitive information transmitted online, we also protect your information offline. Only our personnel who need the information to perform a specific job (for example, billing or customer service) are granted access to personally identifiable information. The computers/servers in which we store personally identifiable information are kept in a secure environment.
Opting out of Communication
At any time, you may opt out of communication from us, such as email newsletters, simply by clicking on the “unsubscribe” link in any email you receive from us. We reserve the right to maintain a database of past email subscribers and to use this information as reasonably necessary in our business and as provided by law. Your information will be shared with reasonably necessary parties for the ordinary course of conducting our business, such as through Facebook ads or other marketing campaigns.
You must be at least 18 years old to use our Site, or the age of majority in the province and/or country that you reside. We do not knowingly collect, use or disclose personal information about visitors under 18 years of age. If you are under 18 years of age or the age of majority in the province and/or country where you reside, please do not use our Site. If you become aware that we have collected information from anyone under the age of 18 or the age of majority in their province and/or country where they reside please contact us at email@example.com so we may delete that information.
Security of Your Information